Topic: Nudges

Woman with headphones stands in crosswalk Research Brief / Behavioral Decision Making

The Connective Pull of Headphones

We literally feel closer to someone we’re hearing via headphones

A woman and a man having a meeting. Feature / Behavioral Decision Making

The Listening Gap: Speakers Assume They’re Heard, the Spoken-To Often Feign Attentiveness

A growing body of research questions the value of the nod, eye contact, ‘mm-hmm’ and ‘uh-huh’

An illustration of two figures marching inside endless treadmills. Research Brief / Behavioral Decision Making

The More They Do It, the More Some People Prefer To Continue a Tedious Task

Even when there’s an easy-to-access better alternative, some prefer their rut

Blue megaphones in a row with one of them is in orange color on blue background. Research Brief / Behavioral Decision Making

Those Offering Opinions Are Better Remembered Than Those Uttering Facts

And recall of the source affects how we interpret information — and how we might act upon it

Black background with social media and chat, friend, message bubbles. Research Brief / Behavioral Decision Making

Want To Elicit User-Generated Content? Try User-Generated Rewards

Recognition by peers leads to longer, more thoughtful online reviews and discussion threads

Queue of disgruntled people waiting in line for a bank teller Research Brief / Nudges

We Hate Crowds, But Fail to Strategize on Avoiding Them

When might most other people choose to visit the bank?

An illustration of an Adderall pill Research Brief / Bias

We Think Illegal Products Are More Effective

Because they’re harder to get, we assume they’re more potent — and thus preferable over legal ones.

Grandmother and granddaughter women double exposure image. Research Brief / Wealth

Wealth Building Behavioral Trait Holds Up in Large-Scale Study

Feeling connected to — not estranged from — our older self is associated with savings and other helpful present-day behaviors

Aisle with merchandise at a hardware store. Research Brief / Retail

Website Search Data Suggests Profitably Reconfiguring In-Store Product Placement

Lots of web searches for laminate flooring? Move it closer to the storefront

Illustration of hands holding paddles with thumbs up or down Research Brief / Nudges

When Feedback Backfires and When It Works

Over- or underperformer? Responses vary widely

Research Brief / Nudges

Why a Surcharge Can Alter Behavior Better than a Discount

Equal incentives perceived differently and can affect norms

You Have Received Payment to bank account wording on list of incoming sms notifications on smartphone screen, money deposit message, close-up Feature / Behavioral Economics

Workers Increasingly Can Tap Earnings Throughout the Week, No Waiting for Payday

Programs make it easier to hire and retain workers; the convenience is typically not free

An illustration if how the Future You chatbot works. Research Brief / Nudges

Young Adults, With an AI Bot, Chat With Their 60-Year-Old Selves

Research progresses on forging closer bonds with our future selves, encouraging behavior helpful to later lives