Topic: Sales
Barred From Stalking Us Across the Internet, Returns for Some Advertisers Plummet
Small businesses hit particularly hard when Apple made it easy to opt out of app tracking
Website Search Data Suggests Profitably Reconfiguring In-Store Product Placement
Lots of web searches for laminate flooring? Move it closer to the storefront
How to Price Soon-to-Expire Food to Attract the Most Merchants and Consumers?
One platform dictates a price at 33% of retail — too steep a discount for many stores
How Fake Customer Reviews on Amazon Distort Markets
Shoppers’ highly imperfect understanding of the problem leads to poor buying decisions
How Amazon Can Shape Prices by Responding to Rivals
Dominant online retailer may help sustain higher prices and capture most of the resulting gains