Professor of Decisions, Operations, and Technology Management; George Robbins Chair in Management
Reza Ahmadi’s research on pricing and contracting issues in the presence of gray markets was one of the earliest in this area of operations management. He is widely regarded for his research examining the practice of discounting prices in a B2B setting and is credited for developing a price-bargaining model that enhances pricing decisions in this arena. Theme park goers have Ahmadi to thank for helping to develop the Fast Pass concept, which manages the constant flow of customers through attractions.
Semiconductor makers’ pricing is based not just on quantities ordered but also on “capacity rationing”
This model could enable power companies to lower the cost of peak electricity
After management does its best, new analytical approaches take effectiveness up another notch