Betsy Morris

Writer

About

Betsy Morris is a freelance writer and editor based in the San Francisco Bay area. She has spent much of her career as a reporter and bureau chief at The Wall Street Journal and as a cover story writer at Fortune Magazine. Her coverage has ranged from corporate battles to business sociology to social media. Her profiles have included industrialists like Jack Welch and Bill Ford and luminaries like Richard Branson and Arnold Schwarzenegger. She particularly enjoys writing stories that combine health, science and tech. 

A mobile phone showing cashless payments Research Brief / Personal Finance

Cashless Payments: Faster Transactions, Easier Borrowing and Increased Household Income

System provides digital record of payments for India’s vast self-employed ranks, satisfying lenders, and raising the likelihood of starting a business

3D realistic empty open and closed chrome elevator doors with buttons on White background. Research Brief / Corporate Management

CEO Succession: Execs Running a Subsidiary Offer a Balance Between Insider and Outsider

In an analysis of transitions from 1993 to 2017, they wrung more from operations facing tumult

Black background with social media and chat, friend, message bubbles. Research Brief / Behavioral Decision Making

Want To Elicit User-Generated Content? Try User-Generated Rewards

Recognition by peers leads to longer, more thoughtful online reviews and discussion threads

Humanoid robot among a large number of symbolic people. Research Brief / Technology

AI from AI: a Future of Generic and Biased Online Content?

Sharing the technology’s weak work product negatively influences the quality of its output going forward