Betsy Morris is a freelance writer and editor based in the San Francisco Bay area. She has spent much of her career as a reporter and bureau chief at The Wall Street Journal and as a cover story writer at Fortune Magazine. Her coverage has ranged from corporate battles to business sociology to social media. Her profiles have included industrialists like Jack Welch and Bill Ford and luminaries like Richard Branson and Arnold Schwarzenegger. She particularly enjoys writing stories that combine health, science and tech.