Placing an inferior ‘decoy’ option in a menu of choices can trigger people to take their business elsewhere
And thinking less about one’s adult life can reduce the pursuit of higher education
France’s lower fertility rates spread to regions that sent the most emigrants to live there
Even when there’s an easy-to-access better alternative, some prefer their rut
2016 vote shares for Trump and Sanders point to a mix of negative emotions
Recognition by peers leads to longer, more thoughtful online reviews and discussion threads
The ethics of asking brain surgery patients to allow unrelated research while on the operating table
Hal Hershfield’s book offers research-backed methods to build a healthier, happier, more financially secure life
Positive views on, say, a social policy are more easily suppressed than negative ones
Laws that threaten ideological preferences prompt some opponents to adopt more extreme beliefs
People will endure inconvenience to synchronize events, regardless of proximity
Tying payments to weight, rather than behaviors, marginally more effective
Warehouse pickers perceive process to be fairer
Nudge to improve preventive medicine performance didn’t work – and yielded discontent
Claiming victimhood of a different sort — say, concerning free speech — seen as more effective in silencing criticism