Improved voter targeting and the rise of nationalized campaigns may help explain this disconnect
Cultural shift under direct French rule appears to still drive today’s higher wages and consumption
The centrist-minded are often no-shows when their parties are choosing candidates for general elections
Warning: Opting to fund one’s look-alike leads to lower returns
The spots, aimed at demographic groups, can feel like stereotyping, even discriminatory
How many cans of beer — or six packs or cases — will your party guests consume?
Overspending rises in times of stress and that affects investment decisions
But correcting this misperception doesn’t necessarily boost applications
The difficulties of study design in a braggy culture where few readily admit to bragging
People rate selves better than average, even faced with objective data to the contrary
Tracking the impact of a small test-score difference on college attendance and later life
Liberals and conservatives respond differently to ads that reinforce or challenge stereotypes
Because they’re harder to get, we assume they’re more potent — and thus preferable over legal ones.
Adding a note of personal advocacy to any factual statement helps a lot
Study suggests husbands, unlike wives, don’t retain information spouses pass along
And recall of the source affects how we interpret information — and how we might act upon it