Fernanda Bravo
Assistant Professor of Decisions, Operations and Technology Management
About
Fernanda Bravo designs analytical models and data-driven frameworks that improve strategic and operational decision-making in health care organizations. At the market level, she has been studying how to better share and mitigate risk in service-based B2B supply chains via innovative pricing contract designs. At the system level, she has developed an optimization-driven approach to understand cost, guide resource allocation and network capacity building decisions.
Topics
![Photo of Fernanda Bravo](https://anderson-review.ucla.edu/wp-content/uploads/2020/07/fernanda-bravo.jpg)
8 Articles
![Blurred image of patients on hospital beds in ICU](https://anderson-review.ucla.edu/wp-content/uploads/2024/04/AR-thumb-icu-congestion.png)
Anticipating Overcrowding Risk in the ICU
A model vastly outperforms predictions based on prior hospital data
![A laptop open on a table. A doctor is seen on the screen and the patient is seen in a box on the screen during a telehealth appointment.](https://anderson-review.ucla.edu/wp-content/uploads/2023/04/AR-thumb-primary-care-FINAL.png)
Dividing Patients Between Telehealth, In-Office Primary Care and Referral to Specialists
Getting the mix right is the goal of a Medicare pilot, which itself could use substantial improvement
![](https://anderson-review.ucla.edu/wp-content/uploads/2022/02/AR-dollar-store-vaccine-thumb-760x570.jpg)
The Dollar Store Fix for Vaccination Deserts
Pharmacies aren’t everywhere — adding dollar stores could reduce average distance to vaccination by 62%
![Doctors practicing for surgery](https://anderson-review.ucla.edu/wp-content/uploads/2020/08/AR-prostate-hero-760x570.jpg)
Do Surgeons Win or Lose When Medicare Bundles Payments?
A model separates potential profits or losses for hospital, doctors and other health care providers when insurer pays in lump sum
![People on electric scooters](https://anderson-review.ucla.edu/wp-content/uploads/2020/07/AR-scooters-hero-760x570.jpg)
Scooter Recharging: Should Companies Offer Customers Carrot or Stick?
Operating costs decline when riders get free rentals for docking dying electric vehicles
![FDA building](https://anderson-review.ucla.edu/wp-content/uploads/2020/08/AR-fda-flexibility-hero-760x570.jpg)
A Tool to Make FDA Drug Approval Practices Transparent
Researchers aim to help the agency, drug companies and patients better understand the complex authorization process
![Clean operating room](https://anderson-review.ucla.edu/wp-content/uploads/2020/01/AR-risk_banner-760x570.jpg)
Two-Tier Pricing: Reducing Risk for ACOs and Specialist Practices
Higher prices for the first few procedures, followed by a volume discount, may help balance risks and rewards
![Bird's eye view of a building complex](https://anderson-review.ucla.edu/wp-content/uploads/2020/07/AR-health-networks-hero-760x570.jpg)
Can Contracts Optimize Both Health Care and Clinician Pay?
Accountable care organizations can levy penalties against specialists for poor patient outcomes