Mark W. Friedberg
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3 Articles
How to Spot a Nudge Gone Rogue
Researchers find common warning signs in persuasion projects that went wrong
How to Harness Individual Outrage for Lasting Social Change
A practical guide to enlisting, mobilizing and continually engaging like-minded people
Curbing Over-Prescription of Antibiotics: Ranking Clinicians Is a Nudge That Sticks
Peer ranking might cut dangerous antibiotic overuse