Topic: Bias

A red door slightly open on the left and a blue door slightly open on the right. Research Brief / Stereotypes

Political Polarization Creates Minefield for Marketing Strategy

Liberals and conservatives respond differently to ads that reinforce or challenge stereotypes

An illustration of an Adderall pill Research Brief / Bias

We Think Illegal Products Are More Effective

Because they’re harder to get, we assume they’re more potent — and thus preferable over legal ones.

Focused bearded man in a business casual outfit holding a tablet while presenting to a colleague in a modern office setting. Research Brief / Workplace

How White Men, Discussing Race and Gender Inequities, Can Gain Credibility

Adding a note of personal advocacy to any factual statement helps a lot

Young white man and woman, sitting on a couch facing each other Research Brief / Gender

Do Men Listen to Their Wives?

Study suggests husbands, unlike wives, don’t retain information spouses pass along

Blue megaphones in a row with one of them is in orange color on blue background. Research Brief / Behavioral Decision Making

Those Offering Opinions Are Better Remembered Than Those Uttering Facts

And recall of the source affects how we interpret information — and how we might act upon it

Three rows of bright abstract textured multicolored emoticons. Research Brief / Happiness

The Surprising Relationship Between Empathic Skill — the Ability to Read Others’ Feelings — and One’s Own Happiness

A surer path to contentedness might be believing one possesses empathy, even if one doesn’t

Steve Carrell playing Michael Scott on "The Office." Research Brief / Gender

Being Passionate About Your Job Works … If You’re a Man

When being evaluated for ‘high potential’ programs, men are rewarded for showing emotion — women are penalized

A sunny afternoon traffic jam in Chengdu, China. Research Brief / Government

Chinese Citizens, Given Voice in Local Budgeting, Are More Satisfied With Country’s Regime — and Want More From It

Taste of democracy engenders the opposite of cynicism

Retro engraving illustration of face with a terrified expression. Research Question / Economy

When the Economy Goes South, Political Opinions Veer Right

A survey of 77 papers seeks better understanding of how crises shape beliefs and preferences

A color illustration of the top of the U.S. Capitol building with a crack down the center. Research Brief / Bias

Winning Buoys One’s Perception of Democracy, But Even Some Losers Appreciate the Process

Insurrection at U.S. Capitol led some Trump voters to surprising assessment

Avatar round icon set of 25 diverse people portraits. I Research Brief / Diversity

As Definition of Diversity Expands, Hiring of Racial Minorities Stalls

Law firms remain 81% white; Walmart’s evolving description of a diverse workforce

A San Francisco street. Research Brief / Bias

Racial Minority Hosts on Airbnb Profit Less, Have Fewer Customers than White Hosts

It’s worse in conservative neighborhoods and good reviews don’t help enough

Aerial view of Chicago from the south. Research Brief / Wealth Inequality

Segregation Compounds the Effects of Poverty

In Northern cities, railroad tracks that defined Black neighborhoods remain boundaries against economic mobility

Research Brief / Wealth Inequality

In Pleas to Remedy Economic Inequality, Babies’ Faces Outperform Adults’

It’s harder to hold an infant responsible for being poor

A blank organizational chart in white on a blackboard Research Brief / Gender Gap

Women Advance More Frequently in Decentralized Companies

At smaller units, they can develop a record of objective achievement separate from any male-dominated network

Illustration of businessman plugging ears with fingers and megaphone to the right of him, Research Brief / Politics

Closely Held Political Beliefs Often Immune to Conflicting Information – Even From Trusted Sources

People say they’d change their minds, but they mostly don’t