Topic: Retail
Online Coupons Work in the Moment but Don’t Seem to Alter the Seller-Shopper Relationship
Studying 1 million Alibaba users, Hengchen Dai mostly confirms the transactional nature of internet retailing
Online Reviews Sway Experiential Purchases Less Than Those of Material Products
Reviews that explicitly talk about objective quality assessments are well received
Online Reviews: Should Sellers Show All or a Subset Relevant to You?
Most sellers do one or the other, but giving shoppers both might lift sales
Quality and Price: National Pharmacy Chains Benefit Consumers in India
Independent drug stores improve to meet the competition
Retailing Cross-Platform Win: A Pop-Up Store Boosts Online Sales
Alibaba finds a fresh twist on an old-school store is an effective marketing tool
Shining a Light on the Development Supply Chain
Field researchers constructed a model to subsidize essential goods for low-income communities in crisis, and profit in recovery
Small Enterprises Benefit from Economies of Scale in Marijuana Retailing
Washington state data: Profits higher, prices lower at multi-store firms
To Spot Fake Online Reviews, Target the Reviewers
A test was 93% accurate; more efficient than analyzing reviews
Website Search Data Suggests Profitably Reconfiguring In-Store Product Placement
Lots of web searches for laminate flooring? Move it closer to the storefront