H. Tai Lam

Assistant Professor of Marketing


Honn Tai Lam joined the UCLA Anderson faculty in 2022 as an assistant professor of marketing. His research interests include industrial organization, with a focus on consumer search, platform design and antitrust issues.


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1 Articles

A dark blue maze with a white arrow that shows the way out all against a light blue background. Research Brief / Consumer Behavior

Proposed: Give Consumers on Amazon a Direct Line to Small Business Products

Third-party sellers would gain; consumers might pay more but increase control of products display