Researchers find common warning signs in persuasion projects that went wrong
Operations management research identifies synergies for more efficient action
Improving the search for contractors that don’t use coercion
VCs and other investors need a contract with their seeker that blunts conflicts of interest
Magali Delmas proposes a “green bundle,” combining environmental good with product traits — quality, healthiness, performance, status — that have always sold
A practical guide to enlisting, mobilizing and continually engaging like-minded people
Membership in a stigmatized group doesn’t predispose acceptance of other stigmatized groups
Practitioners often ignore decades of progress in understanding what works
Using voting records from a unique transition in the 19th-century Caribbean, Christian Dippel examines the embrace of self-interest by new legislators
New technology’s upending of the old creates demand for alternative assets to offset risk
Putting the onus on retailers, rather than shoppers, works better
Pharmaceutical companies are better able to identify promising new applications for existing drugs
Personal beliefs, especially among the less educated, often outweigh actual data
NASA employees engaged when it was clear their bosses were on board
When beds are limited, turning away the sickest and poorest boosts margins
When to allow unpaid workers to call dibs on recurring tasks — and when not to