Topic: Goal Setting

Title (A-Z) Title (Z-A) Latest Oldest
An illustration of two figures marching inside endless treadmills. Research Brief / Behavioral Decision Making

The More They Do It, the More Some People Prefer To Continue a Tedious Task

Even when there’s an easy-to-access better alternative, some prefer their rut

Reflection in the mirror of man brushing his teeth Research Brief / Consumer Behavior

Boring Tasks We Abandon Too Soon: a Method to Finish the Job

Pairing the mundane — hand washing, teeth brushing — with more engaging activities

Research Brief / Time Management

Too Much Free Time? Blame Solitude or Lack of Productive Activity

Even abundant free time, used in meaningful pursuits, brings happiness

Man sits on a chair and ponders Research Question / Education

Lifelong Decisions Based on a Momentary Mood

Fatigue during a morning class dissuades some from rewarding majors

A person sits in a wicker chair looking a white wall covered in multicolored sticky notes Research Brief / Startups

On Kickstarter, Beware of ‘Feature Fatigue’

Backers like to offer suggestions to a not-quite-finished product

Illustration of a calendar with 15th circled Research Brief / Behavioral Decision Making

Motivation to Begin or an Excuse to Slack Off?

Fresh-start dates can serve as either — it’s a two-way nudge

Illustration of a man walking on a tight wire with a net below Feature / Goal Setting

The Case for Building Wiggle Room into Goals

Aiming high, with some flexibility to trip up along the way, spurs greater success

Person shopping online on a laptop Research Brief / Marketing

Free Shipping: Our Preference to Spend on Ultimate Goals vs. Preliminary Steps

Prerequisites are valued poorly in a series of six experiments

City street under construction in Dubai Research Brief / Nudges

Are You Nudging Me? Oh, OK, Go Ahead

Research shows individuals aren’t necessarily turned off when they know they are being coaxed toward a specific choice