Carla Fried

Writer

About

Carla Fried is a freelance journalist who specializes in personal finance, with a keen interest in how behavioral issues impact consumer decisions. Her writing has appeared in the New York TimesMoney magazine, Barron’s, Bloomberg, CNBC and Consumer Reports.

A red door slightly open on the left and a blue door slightly open on the right. Research Brief / Stereotypes

Political Polarization Creates Minefield for Marketing Strategy

Liberals and conservatives respond differently to ads that reinforce or challenge stereotypes

An illustration of an Adderall pill Research Brief / Bias

We Think Illegal Products Are More Effective

Because they’re harder to get, we assume they’re more potent — and thus preferable over legal ones.

Focused bearded man in a business casual outfit holding a tablet while presenting to a colleague in a modern office setting. Research Brief / Workplace

How White Men, Discussing Race and Gender Inequities, Can Gain Credibility

Adding a note of personal advocacy to any factual statement helps a lot

Blue megaphones in a row with one of them is in orange color on blue background. Research Brief / Behavioral Decision Making

Those Offering Opinions Are Better Remembered Than Those Uttering Facts

And recall of the source affects how we interpret information — and how we might act upon it

Three rows of bright abstract textured multicolored emoticons. Research Brief / Happiness

The Surprising Relationship Between Empathic Skill — the Ability to Read Others’ Feelings — and One’s Own Happiness

A surer path to contentedness might be believing one possesses empathy, even if one doesn’t

Vector logo of a clock flowing into dollar symbol Research Brief / Retail

Expedited Delivery Is Widely Offered, But Might It Damage Brand Loyalty?

A surcharge for speediness is regarded as a profit grab, while a discount for slowness seems somehow more fair

Rear view of students attentively listening to male teacher in the classroom who is standing in front of a whiteboard with a math problem written on it. Research Brief / Nudges

Nudging Teachers, in a Large Field Study, Marginally Boosted Student Math Performance

Fifteen nudges tried out across 140,000 teachers and some 3 million students

A closed bank with a red closed sign over it all blurred Research Brief / Banking

Rise of Nonbank Lenders Undermines Community Reinvestment Act Effectiveness

Traditional banks pull out of lower- and median-income neighborhoods the federal program aims to help

Steve Carrell playing Michael Scott on "The Office." Research Brief / Gender

Being Passionate About Your Job Works … If You’re a Man

When being evaluated for ‘high potential’ programs, men are rewarded for showing emotion — women are penalized

Grandmother and granddaughter women double exposure image. Research Brief / Wealth

Wealth Building Behavioral Trait Holds Up in Large-Scale Study

Feeling connected to — not estranged from — our older self is associated with savings and other helpful present-day behaviors

A line of 13 members of a family lined up to the mother at Ellis Island Research Brief / Globalization

Big Families — and Overall Population Growth — Lead People to Emigrate

Europe’s Great Migration to North America, 1850-1920, offers lessons for today’s immigration patterns

A cotton field in India. Research Brief / Economics

Locally, the Extent of British Rule in India Still Holds Back Economic Opportunity

Areas under direct rule lost the components of human capital