4 Articles

Graph of COVID-19 cases in the U.S. Research Brief / COVID-19

Graphic Presentation of COVID-19 Data Can Skew Perceptions of Risk

Showing cumulative cases — not day-to-day trends — could nudge people to avoid reckless behavior

Illustration of binoculars Research Brief / Marketing

When Does the Future Begin?

Believing it arrives sooner leads people to, well, prepare for it

Illustration of a boardroom with members wearing chef hats Research Brief / Management

Origin Story of Products: To Consumers, How Big a Team Seems Right?

Buyers value team over individual effort but are sensitive to invention-by-committee

Chalk illustration of a graph Research Brief / Data Analytics

Lies, Damned Lies and Statistics — and Data Visualization

How we interpret time-series data is dependent on the designer’s chosen format