Topic: Communications

A small, medium and large cup of black coffee each in a white cup on a white saucer Research Brief / Consumer Behavior

What’s Behind the Consumer Preference for the Middle Ground

Capturing how decisions are driven by a habitual preference for moderation

Four individuals sitting side by side at a dinner table, laughing and smiling Research Question / Nudges

How to — and How Not to — Message Older Americans

Practitioners often ignore decades of progress in understanding what works

Two letters from UCLA Health Research Brief / Health Care

Carefully Crafted Messaging Boosts Uptake in Cancer Screening

Embedding psychological nudges in mail reminding people to get tested improves compliance

Person looking at a computer screen Research Brief / E-commerce

That Online Hotel Review You Wrote? It Matters

Consumers’ comments on TripAdvisor are substitutes for traditional ad spending

Pharmacists preparing perscriptions Feature / Health Care

Curbing Over-Prescription of Antibiotics: Ranking Clinicians Is a Nudge That Sticks

Peer ranking might cut dangerous antibiotic overuse