Author: kmenke

Female artist Feature / Time

Creative People Really Do Think Differently

Employing a distinct part of the brain, they’re better at imagining a distant future and seeing others’ points of view

Male prisoners in a prison yard Research Brief / Politics

Do Private Prisons Lead to Higher Incarceration Rates?

Researchers take on the difficult job of isolating for-profit prisons from a host of other factors

Qanon supporters in a crowd Research Brief / Behavioral Decision Making

The Malleability of Who Falls for Conspiracy Theories

It’s not just sheep — even go-getters can be susceptible when they feel less in control

Mobile phone using the Yelp app Research Brief / E-commerce

Online Reviews Sway Experiential Purchases Less Than Those of Material Products

Reviews that explicitly talk about objective quality assessments are well received

Illustration of two men juggling cash Feature / Mergers and Acquisitions

Some Corporate Mergers Hold Down Future Wages

Fewer employers = less competition for workers = smaller paychecks

Illustration of a man wearing a suit carrying a shield as he stands on a long board room table Feature / Workplace

In a Teamwork Economy, Status among Group Members Is Crucial

Research across cultures seeks to understand how status is achieved and maintained

Illustration of a convertible car Research Brief / Time Management

Vacation Mindset: How Weekends Can Be More Refreshing

Researchers told subjects to treat their weekend like a vacation, then gauged happiness on Monday

Censored pricing at a store - Sale Price Research Brief / Pricing

Opaque Pricing: How Sellers Can Gather Data and Boost Revenue

Websites peddle unnamed hotels and even cities; would you pay to omit one from the list?

Illustration of people riding a rollercoaster Research Brief / Investing

Rethinking Buy-and-Hold Investing

The case for using rising market volatility as a signal to pare back on stocks — does higher risk always mean higher return?

People in line to buy tickets at a booth Feature / Pricing

Fairness in the Allocation of Scarce Goods and Services

As alternative pricing schemes proliferate, researchers examine beliefs about their fairness

Illustration of a couple depositing money in a large piggy bank Research Brief / Personal Finance

Joint Bank Accounts Make for Happier Couples

Those who keep finances separate are likelier to split up, be less satisfied with their relationship

Forklift in a warehouse Research Brief / Manufacturing

When Manufacturers Commence Exporting, They Become More Efficient

Looking at costs, in a sample of 5,000 plants in Chile, remarkable productivity gains occur

Illustration of a consumer shopping for a car Research Brief / Consumer Behavior

Consumers Habitually Seek the Middle Ground

Unpublished research shows avoiding the extremes is a common approach marketers need to address

Illustration of a comic Research Brief / Behavioral Decision Making

The Surprising Power of Giving Up Choice Control

Abdicating a decision to someone else is viewed as an act of generosity that is handsomely rewarded

Monochrome photo of people standing in line for bread Research Brief / Banking

What Makes a True Financial Crisis?

Data back to 1870 show similarities in the worst banking system shocks — focusing on loose lending before a meltdown

Dusty wine bottles on a rack Feature / Behavioral Decision Making

When Delayed Gratification Backfires

A self-imposed quest for a perfect time to enjoy an indulgence often means missing out on actually having a good experience