Unpublished research shows avoiding the extremes is a common approach marketers need to address
The Fed’s gambit didn’t trigger a home-price recovery, but research shows it reduced subprime foreclosure risk
Research reveals that those wary of payday loans tend to manage their finances better
When an unloved cause or political adversary is attached to a nudge, the method itself becomes suspect
The bandwagon effect boosts the top vote-getter in preliminary rounds
Nurses, cosmetologists and other professionals find wages suppressed more than many lower-skilled workers
Fresh-start dates can serve as either — it’s a two-way nudge
NASA employees engaged when it was clear their bosses were on board
Globally, lower-income people feel a stronger connection
A broader view of one’s time also changes how one spends it
A monthly check, not just a pile of cash: Studies demystify the instruments too few are using
19th-century French cotton mills suggest halting, uneven progress
Firm-specific export data enables researchers to potentially solve a puzzle in economics
Research adapts big-company operational knowledge to smaller organizations
It’s worse in conservative neighborhoods and good reviews don’t help enough