Rakesh Sarin creates a model that shows consumer “ambiguity” about product quality should drive marketing and brand management strategy
Incentives boost output, but benefits level off at a fairly low point
Sales forecasting improves markedly as firms participate in standard setting organizations
Zara’s excess inventory, why California housing seems more reasonably priced and the right amount of free time
And recall of the source affects how we interpret information — and how we might act upon it
Customer loyalty, barriers to entry and other factors at play
Reminding people that payroll taxes will keep flowing in — even after the trust funds hit zero — helps them understand benefits won't disappear
Even when there’s an easy-to-access better alternative, some prefer their rut
Henry Friedman’s research finds, surprisingly, that major economic news actually heightens attention paid to company announcements
On COVID-19’s impacts, social scientists’ predictions weren’t much better than those of laypeople
Liberals and conservatives respond differently to ads that reinforce or challenge stereotypes
When they’re forced to pay up for deposits, it’s a bad sign for area’s economy
Improving the search for contractors that don’t use coercion
Daydreaming and poverty, stock traders who divorce, and crowdfunding strategies
Considered dead, the phenomenon resurfaces in two studies — which are critiqued in a third paper
2016 vote shares for Trump and Sanders point to a mix of negative emotions