Can modern decision theory, paired with a half-century-old thought experiment, help make a more just society?
Tweaking 401(k) website design and language can significantly boost worker contributions, yet HR doesn’t always see these opportunities
How it often goes wrong and key observations for effective strategies
An approach tailored to investor risk appetite and more comparable to stocks
Information helps users decide when, and whether, to venture outside or exercise
Housing guaranteed, rent payments went toward food
Pairing the mundane — hand washing, teeth brushing — with more engaging activities
Tradition bound, colleges face pressures to be nimbler, more opportunistic
Getting the mix right is the goal of a Medicare pilot, which itself could use substantial improvement
Target customers with easy access to a competitor?
Nurses (and women) rate highly for warmth; lawyers, not so much
When might most other people choose to visit the bank?
Backers like to offer suggestions to a not-quite-finished product
Cell phone location data and local voting records measure discord
Research shows that people have a sincere desire to see projects take flight