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Topic: Strategy

Several people look down at their phones while waiting outside at an airport passenger loading zone Research Brief / Pricing

A Proposal to Improve Surge Pricing

Reduce fares in adjacent areas to draw more drivers to where demand is high

Research Brief / Corporate Investment

A Skeptical Board Can Protect Shareholders From an Empire-Building CEO

Director expertise disciplines CEO into providing better information

A person looking a computer screen with stock ticker Research Brief / Stock Returns

A Tool for Finding Mispriced Stocks

Less sophisticated investors reveal their sentiment in certain trades, and a 20-year study measures it company by company

People packing boxes Research Brief / Behavioral Economics

Applying Behavioral Economics to Supply Chain Decisions

B2B relationships aren't the rational arena classic theories would suggest

Bored teens at a movie theater Research Brief / Education

Awards as Incentives: Sometimes They Backfire

Seeking to improve school attendance, researchers learn how some students think

Illustration of a consumer shopping for a car Research Brief / Consumer Behavior

Consumers Habitually Seek the Middle Ground

Unpublished research shows avoiding the extremes is a common approach marketers need to address

Illustration of a man skiing Research Brief / Compensation

Corporate Bosses, Given Fewer Stock Options, Turn Risk-Averse

Research might give pause to corporate boards changing compensation models

Illustration of a tower taller than city buildings Research Brief / Corporate Finance

Forgoing a Tax Refund to Signal Brightening Financial Prospects

Companies that use loss carry-forwards to offset future tax liability, instead of claiming a refund, enjoy favorable lending terms

Two hands holding a phone displaying a man on a video call Research Brief / Behavioral Economics

Good News or Bad, We Like to Experience It With a Friend

Less so when it’s really bad news

Illustration of workers pedaling to power a computer Research Brief / Sustainability

Green Initiatives — By Themselves — Won’t Boost Productivity

Environmentally conscious companies that also instill teamwork and quality enjoy higher output

Overlooking stock trading desks Research Brief / Workplace

How Organizational Hierarchy Hinders a Platform Aimed at Worker Collaboration

NASA employees engaged when it was clear their bosses were on board

Image of a researcher working with equipment in a medical lab Research Brief / Health Care

How Publicly Funded Research Leads to Cancer Drug Trials

Pharmaceutical companies are better able to identify promising new applications for existing drugs

Four individuals sitting side by side at a dinner table, laughing and smiling Research Question / Nudges

How to — and How Not to — Message Older Americans

Practitioners often ignore decades of progress in understanding what works

Illustration of a man pushing a shopping cart Research Brief / Corporate Investment

How to Spur Capital Spending: Plan for Failure

Companies might invest more in new ventures if they could see in advance how to redeploy the assets if things don’t pan out

Aerial shot of a city Research Brief / Education

How Universities Can Behave Like Entrepreneurial Organizations

Tradition bound, colleges face pressures to be nimbler, more opportunistic

An overhead view of cars waiting in line for vaccine distribution Research Brief / COVID-19

In COVID-19, Should the Logistics Tail Have Wagged the Vaccine Dog?

Balancing vaccine efficacy against need to quickly inoculate more people