Author: kmenke
Scooter Recharging: Should Companies Offer Customers Carrot or Stick?
Operating costs decline when riders get free rentals for docking dying electric vehicles
Is a Bad Deed That Goes Unpunished Less Bad?
In experiments, immorality and harm are deemed more extreme merely because an act was punished
That Online Hotel Review You Wrote? It Matters
Consumers’ comments on TripAdvisor are substitutes for traditional ad spending
Monetizing TV Content: What Binge Watchers Will and Won’t Do
Fandom doesn’t mean blindly following a franchise wherever it ventures or being a vocal cheerleader
What Delivers a 20-to-1 ROI in the Energy Business?
Highly technical probabilistic risk assessments at nuclear plants improve safety and pay for themselves many times over
Employees Are OK with Unequal Pay — If They Have a Say in It
Workers involved in compensation decisions might accept a co-worker’s better deal if management didn’t unilaterally decide
Narrowing a Theory on Why Judges Get Tough before Elections
They do, but only when facing a competitive election contest
Good Information Alone Won’t Drive Financial Well-Being
A review of academic research finds the path to saving more and spending less often involves emotional prompts
Luxury Goods: The Perils and Profits in Lower-Priced Markets
A study uses game theory to suggest when designer companies should license their names for down-market goods
Origin Story of Products: To Consumers, How Big a Team Seems Right?
Buyers value team over individual effort but are sensitive to invention-by-committee
Future Bias Is Present by Middle School
By age 10 or earlier, kids are putting more weight on the future than the past — just like adults
Some Unfortunate Truths about Trade
The troublesome relationship between tariffs, trade deficits and the tenuous economic recovery
Research: Patients Spent 15 Hours Longer than Necessary in the ICU
Delaying transfers to other inpatient hospital rooms limits availability of costly beds
How Universities Can Behave Like Entrepreneurial Organizations
Tradition bound, colleges face pressures to be nimbler, more opportunistic
News from Venus and Mars: Genders Communicate Similarly atop Organizations
Analysis of 15 years of Wikipedia editors’ chatter reveals women of rank don’t shrink from controversial topics
How to Spur Capital Spending: Plan for Failure
Companies might invest more in new ventures if they could see in advance how to redeploy the assets if things don’t pan out